Lubricity Labs, the homegrown line of anti-frizz hair care products, is expanding in July, rolling out of seven new products, including three sold only in salons.
The move comes after a huge—and unexpected—growth surge for the startup, founded in 2016 by nuclear physicist Boyce Clark, who developed a highly effective, all-natural, two-step smoothing system to help his frizzy-haired, teenage daughter combat her chronic bad hair days.
Sure, you may be strategizing your warm-weather wardrobe or working on a clear skin plan before the mercury rises — but one area that needs equal attention is your hair. Summer is the most carefree of seasons, but it’s also the time of year when most of us want to do the least with our mane and still look good.
What is a single father to do when his young daughter is being bullied because of her coarse, frizzy hair? Well, if that father has a PhD in Biogeochemistry, he creates an innovative solution that tames her frizz, without sacrificing her health with use of toxic ingredients and damaging heat.
Yahoo! Beauty recently featured Dr. Boyce Clark and our frizz-fighting products.
“One father got a taste of this ongoing issue while dealing with his daughter Alden’s unruly hair. Instead of just complaining, like most of us do, he decided to do something about it and developed a line of products to combat his daughter’s full head of frizzy hair.”